Abstract

Author:
Girang Permata Gusti

Doi: 10.26480/mbmj.02.2024.47-52

This is an open access article distributed under the Creative Commons Attribution License CC BY 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited

This research aims to analyze the effect of using PayLater services on consumer debt levels and debt repayment behavior, using the Positive Accounting Theory (PAT) approach. The research method used is quantitative descriptive using secondary data obtained from ResearchandMarkets.com and the Institute for Development of Economic Studies (Indef). The analysis was carried out to evaluate consumers’ rational
decisions in using PayLater, considering economic incentives, information asymmetry, and external factors such as macroeconomic conditions. Research findings show that using PayLater tends to be seen as a rational response to economic benefits, especially in avoiding high credit card interest. However, aspects of risk and information asymmetry can influence consumer decision-making. The high number of BNPL outstanding amounts and the high level of Non-Performing Loans (NPL) in Indonesia illustrates the potential for negative
impacts, especially on the younger generation. The contribution of this research lies in an in-depth understanding of the factors that influence the use of PayLater from a Positive Accounting Theory perspective. The research results can provide insights for financial service providers and consumers to better understand the dynamics behind the use of PayLater services and help design more responsible policies in this sector.